It delivers a strong, flexible hold with a natural matte finish, giving your hair texture, definition, and volume without stiffness or shine.

Yes — this versatile clay works on short, medium, or longer styles and is perfect for men with fine, flat, or oily hair looking for added lift and control.

Not at all. The lightweight formula provides a clean, natural look while maintaining movement and touchable texture throughout the day.

Infused with tamanu and plai oils, it helps soothe irritation, balance oil production, and maintain a healthy scalp while you style.

Unlike typical styling products, Aveda’s clay blends plant-powered performance with scalp care, offering both professional results and lasting comfort.